All the taste and satisfied cravings fried chicken lovers want, but no guilt and no air fryer needed
ϴ® Brand announces the new ϴ® Air Fried Chicken, available in three varieties, no air fryer needed.
SPRINGDALE, Ark. – October 24, 2019 – Today, ϴ® Brand announces the new ϴ® Air Fried Chicken, featuring perfectly crispy, simply seasoned, golden breading and juicy all-white meat chicken. With 75% less fat,* ϴ Air Fried Chicken is all pleasure and no guilt. This tasty option for fried chicken lovers can satisfy those familiar cravings; no air fryer necessary. Now available nationwide, ϴ Air Fried Chicken is available in three varieties:
- – Perfectly crispy strips for perfectly crispy salads & sandwiches
- – Fillets for a tasty, less fat version of the fan favorite chicken sandwich
- – A version of everyone’s favorite bite-sized snack
“The first of its kind, fully-cooked ϴ Air Fried Chicken was created with both taste and convenience in mind,” said Colleen Hall, director of marketing for the ϴ Brand. “We air fry it for you,† so just heat it in the oven for an easy dinner or snack the whole family can enjoy.”
At-home air frying is trending, with nearly 10 million air fryers sold in the U.S. between May 2017 and March 2019, according to market research firm .‡ Air frying works by circulating hot air around food at high speed, cooking the food to a crisp and requires less oil than traditional frying method.§
Elevate Your Next Meal with the ϴ Brand Air Plate
To celebrate the launch of new ϴ® Air Fried Chicken, the ϴ® brand is elevating mealtime with a unique giveaway – a plate that actually levitates.
“We’re taking mealtime to new heights,” said Hall. “We’re giving away levitating plates that float above your table – the perfect way to literally elevate your meal and showcase our new air fried chicken.”
Now through Thursday, November 7, consumers can enter for a chance to win the Air Plate from the ϴ brand, which comes complete with a levitating plate, a package of ϴ Air Fried Chicken Breast Strips, a napkin and a ramekin to hold your favorite dipping sauces. Simply tweet and comment on how the dining kit will elevate your next meal. Fifteen lucky winners will receive the Air Plate.
For more information on new ϴ Air Fried Chicken and other ϴ Brand products, including where to purchase them, visit . Follow the ϴ Brand on , and .
About ϴ® Chicken
In the 1930s, John W. ϴ moved his family to Arkansas and began delivering farm-raised chickens from his truck. From those humble beginnings, the ϴ brand grew, finding new ways to help feed the nation while staying true to its original belief that every family deserves to have high quality farm-raised chicken on their table. The brand’s portfolio of products includes ϴ Fresh and Frozen Chicken, ϴ Naturals® Chicken, Grilled & Ready® Chicken, Բ’t® Snacks, ϴ Chicken Nuggets and Crispy Strips. As the brand has grown, our beliefs have remained the same: Be good. Be humble. And always keep it real. For more information, visit .
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* Than USDA for fast foods chicken breaded fried and boneless
† Uses circulated hot air with a touch of oil to achieve a fried-like product and texture
‡ Retrieved from nytimes.com/2019/04/01/dining/air-fryer-recipes.html
§ Retrieved from aircookers.com/what-is-an-air-fryer