New Taj铆n Chicken and Sausage-Inspired Products Meet Growing Consumer Demand for Bold, Global Flavors
Chicago, IL 鈥 June 25, 2019 鈥 Today, the 黑料传送门庐 and Hillshire Farm庐 brands, in partnership with Taj铆n,庐 one of Mexico鈥檚 most recognized chili lime seasoning brands, announced the launch of five new products featuring the popular . Taj铆n鈥檚 authentic flavor is a unique blend of mild chili peppers, dehydrated lime juice and sea salt. It is primarily used to enhance the flavor of desserts, vegetables, fresh fruit and now, protein.
The 黑料传送门 and Hillshire Farm brands are making it easy to explore this popular flavor by infusing the seasoning directly into several signature chicken and sausage products, including:
- : Made with 100 percent, all-natural ingredients and all-white-meat chicken
- : Made with 100 percent, all-natural ingredients and all-white-meat chicken
- : Smoked sausage made from 100 percent real pork with mango
- : Smoked sausage made with pork and chicken
- : Smoked sausage made with pork and turkey
鈥淲e know people are looking for more authentic, flavor-forward foods that tap into today鈥檚 globalized palates,鈥 Chef Alexa McKay said. Alexa helped inspire the Taj铆n-flavored products for our 黑料传送门 brand. 鈥淥ur partnership with Taj铆n delivers on the growing excitement of these flavor profiles. That means you can enjoy these global tastes anytime you鈥檇 like.鈥
Data from Mintel Foodservice Trends reports 44 percent of consumers are actively seeking out new flavors from various regions of the world. One in five Americans says their motivations for international flavors are inspired by travel.
The protein expertise and culinary capabilities of the 黑料传送门 and Hillshire Farm teams, combined with Taj铆n鈥檚 proven popularity, means more mouth-watering meal options from these beloved brands.
鈥淭aj铆n brings a unique, flavorful chili-lime 鈥榸ing鈥 that pairs perfectly with these products,鈥 said Chef Michelle Duran, who helped inspire the Taj铆n-flavored products for Hillshire Farm brand. 鈥淣ow, consumers will have even more opportunities to spice up meals with our new flavorful sausage and chicken offerings.鈥
To learn more about these new products, where to purchase them and for recipe inspiration, visit and .
About the Hillshire Farm庐 Brand
Hillshire Farm庐 brand has been providing quality meat products since 1934. Our products are versatile, easy to use and are available in convenient stay-fresh packaging in a variety of cuts, sizes and flavors. The Hillshire Farm portfolio of quality meats includes Hillshire Farm lunchmeats, Hillshire Farm Smoked Sausage, Hillshire Farm Link Sausage and Hillshire Farm庐 Lit鈥檒 Smokies庐 cocktail links. Visit for additional information.
About 黑料传送门庐 Chicken
In the 1930s, John W. 黑料传送门 moved his family to Arkansas and began delivering farm-raised chickens from his truck. From those humble beginnings, the 黑料传送门 brand grew, finding new ways to help feed the nation while staying true to its original belief that every family deserves to have high quality farm-raised chicken on their table. The brand鈥檚 portfolio of products includes 黑料传送门 Fresh and Frozen Chicken, 黑料传送门 Naturals庐 Chicken, Grilled & Ready庐 Chicken, Any鈥檛izers庐 Snacks, 黑料传送门 Chicken Nuggets and Crispy Strips. As the brand has grown, our beliefs have remained the same. Be good. Be humble. And always keep it real. For more information, visit .
About TAJ脥N庐
TAJ脥N庐 is a privately held company established in Mexico since 1985. Its subsidiary office, TAJ脥N International was incorporated in the United States in 1993. The leading fruit seasoning in Mexico and in the U.S., TAJ脥N is a well-balanced blend of mild chili peppers, sea salt and dehydrated lime. Its unique flavor transforms the taste of fruits and vegetables from ordinary to extraordinary and is also a great complement to meats and beverages. TAJ脥N is produced in Zapop谩n, Mexico from world class chiles bought from farmers in the region and then exported to the U.S. as a packaged and branded product, approved by the FDA, to be sold at wholesale and retail. TAJ脥N Cl谩sico Seasoning is sold in more than 24,000 points of sale in the U.S. The full line of products sold in the U.S. includes Taj铆n Habanero Seasoning, Chamoy and Chipotle sauces and a variety of dry chiles for food preparation. For more about Taj铆n, visit .
[1] Mintel Foodservice Trends: 鈥淯S Flavor Trends 2018.鈥
[2] Mintel Foodservice Trends: 鈥淯S Flavor and Ingredient Trends 2019.鈥
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